News — Insights

Fill out the TC-721 Sales Tax Exemption Certificate and become sales tax exempt if you make film for commercial purposes. Email the form to breanna@redfinch.net  HMI lighting is dead. Yes, you heard me. We are here to witness the death of the arch light (the first type of electric lighting that pre-dates the incandescent bulb). The end of hot lights that take three switches to turn on. That need leather gloves to be touched. That need to cool down before they can be moved or turned on again. That take incredible amounts of power. That use crazy big/loud/expensive generators. The end of lights that trip...

I believe that the future of cinematography is robotic. Sensors have advanced a lot in the past 10 years, but the new ones seem to be more a matter of taste not revolutionary like the ones before. But, what you do see is a lot of big advances in camera movements. We’ve added so much gear I’m going to talk about it in categories   Motorized Sliders, Giga Pan, and MoVI Pro We've added two motorized sliders, the Rhino and the eMotimo Spectrum for the Dana Dolly, which brings our total up to three. The eMotimo can do pan/tilt! The Giga Pan is...

How Media Companies Make Money and How that Effects the Type of Content They Make We are going through a huge change in media--maybe the largest in the history of the film medium. While it may seem confusing in many ways, if you just look at the way the various media conglomerates make money you can see their motivation and how they will make money in the future.   Network TV (ABC, NBC, ABC) How they used to make money: sell ads that displayed during “commercial breaks.”   Resulting content: TV shows that were made to keep your attention until...

A brief history of the Donny and Marie Show Two shows that had a huge influence on filmmaking in Utah are The Donny and Marie Show and Touched by an Angel. I realize that if you are 42 years old, you were born when Donny and Marie started broadcasting and if you are 25 years old you were born when Touched by an Angel was started.  There might be value in a brief history of these two shows. With this email I’m going to start with Donny and Marie and in the next email I’ll tell a brief history of Touched...

Thoughts on Sundance I hope everyone has a happy Sundance Film Fest. I always try to get up there to see a couple of movies and panels. To me, it’s still exciting to see the joy on filmmaker's faces after a screening. They have worked so hard, and this is such a triumphant moment. They have just premiered at Sundance. We all know how much work it is to make a movie so I’m happy for people when they finish. Kind of like coming into homeport after an around the world exploration.   Our 18x8.5 foot and 6x10 foot trailers are...